Toyota Hawaii Summer Tribes - Recap

Toyota Hawaii Summer Tribes - Foodie

Toyota Hawaii Summer Tribes - Creator

Toyota Hawaii Summer Tribes - Heritage

Toyota Hawaii Summer Tribes - Teaser

SHORT DESCRIPTION:

In honor of Hawaii’s diverse community of drivers, Toyota Hawaii and Pow! Wow! founder Jasper Wong launched a series of Tribe badges to bring them all together. Whether you’re a Creator, a Heritage preserver, or a Foodie at heart, their limited edition series of badges were made to help represent your Tribe with pride.

In this series of promotional videos created for Toyota Hawaii, we searched for talented members within our community who represented each Toyota Tribe. Paint along with artist Shar Tuiasoa, fire up the grill with Chef Mark Noguchi, and put some elbow grease into a Toyota classic with local boy Tommy. Our goal was to find the spark in each of their passions and show our audience how their Toyotas drive them farther.